FlowNexa · Estate Agents Vertical · Serverless AWS Lead Engine

QUALIFY EVERY BUYER BEFORE THEY BOOK A VIEWING ELSEWHERE.

FlowNexa deploys a serverless AI qualification pipeline on your estate agency website — instantly identifying cash buyers, mortgage-agreed applicants, and motivated sellers with hard deadlines using AWS Lambda, DynamoDB, and SES. Your highest-intent leads flagged before they call your competitor.

Powered by AWS LambdaAPI Gateway DynamoDBSES Amplify CDNGoogle Sheets API GDPR Art.6
Average sale commission
£3,000–£8,000
Per completed property transaction — one converted buyer or seller instruction covers months of FlowNexa at any tier
Cash buyer flag
INSTANT HOT
Cash buyers auto-scored as your highest priority — they move fastest and need immediate response before calling another agent
Pipeline response time
<200ms
From form submission to DynamoDB write and SES alert dispatch via AWS Lambda in EU-West-2 London
Infrastructure uptime SLA
99.9%
AWS serverless — captures Saturday evening viewing enquiries while your office is closed
£5k+
Average sale commission
per completed transaction
24/7
Buyer and seller capture
including weekend viewing requests
<200ms
Pipeline response
Lambda to SES dispatch
1
Agency per area
exclusive territory model
Cash BuyersFirst Time BuyersHome MoversBuy to LetNew BuildChain-Free BuyersMotivated SellersRemortgage LeadsWeekend ViewingsProbate SalesCash BuyersFirst Time BuyersHome MoversBuy to LetNew BuildChain-Free BuyersMotivated SellersRemortgage LeadsWeekend ViewingsProbate Sales
System Architecture

Enterprise-Grade Serverless
Infrastructure. Not a Form Tool.

FlowNexa is built on AWS serverless architecture by a Cloud Computing MSc graduate — not assembled from drag-and-drop tools. Every enquiry passes through a production-grade data pipeline with sub-200ms response times, 99.9% uptime, and zero maintenance overhead.

Lead Data Pipeline · EU-West-2 (London) Region
◆
Visitor
Amplify CDN · HTTPS
→
≡
Lead Form
5-step qualification engine
→
◆
API Gateway
HTTP API · CORS configured
→
λ
Lambda
Node.js · Scoring engine
→
◆
DynamoDB
UUID partition key
@
AWS SES
Transactional email alerts
◆
Google Sheets API
Real-time lead dashboard
◆
GDPR Art.6
Documented lawful basis · Consent captured
◆
EU-West-2 Region
UK data residency · ICO compliant
Enquiry Types Qualified

Every Buyer and Seller Type
Identified and Prioritised.

The qualification engine captures purchase type, budget range, mortgage status, chain position, moving timeline, and motivation — complete prospect profile before your first call.

££
Cash Buyers
Highest-priority buyer type — auto-scored Hot immediately. Cash buyers close fast and need a same-day response before another agent reaches them.
OK
Mortgage Agreed in Principle
Ready to buy — AIP in place, actively searching. High motivation, time-sensitive, fastest to convert after cash buyers.
1ST
First Time Buyers
SDLT relief, Help to Buy, mortgage questions — pre-qualified on budget, mortgage status, and readiness to proceed.
>>
Home Movers
Current property status, chain position, and completion timeline captured upfront — know the complexity before you call.
##
Buy to Let Investors
Yield expectations, portfolio size, financing status — high-value repeat clients with ongoing instruction potential.
!!
Motivated Sellers
Deadline-driven sellers — relocating, probate, divorce — most willing to accept realistic offers and move quickly.
--
Chain-Free Buyers
No property to sell — faster transactions, fewer complications, most desirable to sellers and easiest to place.
**
Weekend & Evening Enquiries
Buyers search Rightmove on Saturday evenings. FlowNexa captures and scores them while your office is closed.
Data Pipeline

From Enquiry to
Structured Alert in 200ms.

Built on AWS serverless infrastructure by an MSc Cloud Computing graduate — every lead flows through a production-grade pipeline with sub-200ms response times, 99.9% uptime, and zero maintenance overhead.

01
Prospect Submits Enquiry
A HTTPS POST fires to API Gateway containing purchase type, budget range, mortgage status, chain position, moving timeline, motivation, and GDPR consent — complete buyer or seller profile in one submission.
02
Lambda Scores the Lead
Cash buyers and chain-free mortgage-agreed buyers auto-score highest. Motivated sellers with hard deadlines also weighted heavily — these leads close fastest and are most likely to accept your valuation.
03
DynamoDB + Sheets Write
Prospect record written to DynamoDB with UUID partition key and simultaneously synced to your private Google Sheet pipeline — both operations complete before the SES alert fires.
04
SES Alert Dispatched
Formatted HTML alert fires containing buyer type, budget range, mortgage status, chain position, timeline, motivation, and contact details. Cash buyers and urgent sellers flagged in the subject line.
Scoring Engine

Every Enquiry Weighted
and Prioritised.

The scoring engine applies weighted rules across multiple variables — you always know which leads represent immediate revenue and which can wait.

◆ Hot Lead · Immediate Action
Call Today
Instant SES alert dispatched. Highest scoring threshold — same-day contact required.
Cash buyer — confirmed no mortgage required
Mortgage agreed in principle — actively viewing properties
Chain-free buyer with hard moving deadline — job relocation or lease expiry
Seller with probate, relocation, or other urgent timeline
◆ Warm Lead · Follow Up This Week
Call Soon
Qualified and engaged — genuine need, no immediate crisis. Follow up within 2–3 working days.
Mortgage in progress — AIP application submitted
Home mover — current property already on the market
Buy to let investor with financing agreed and area identified
Seller exploring market — motivated but no fixed deadline yet
◆ Cold Lead · Keep on Record
Monitor
Below immediate action threshold — written to DynamoDB and Google Sheet for future follow-up.
Browsing — no confirmed timeline, budget, or mortgage status
Saving deposit — not yet mortgage-ready
General valuation enquiry — not committed to selling
Early-stage research with no specific property type or area
Operational Benefits

Every Prospect Arrives
Pre-Qualified Before You Call.

Purchase type, budget, mortgage status, chain position, timeline, motivation — everything in one structured alert before your first conversation.

**
Cash buyers flagged instantly
The highest-intent buyer type auto-scores Hot and dispatches an immediate SES alert — before they call another agent or arrange a viewing independently.
>>
Weekend and evening capture
Buyers search Rightmove on Saturday evenings. FlowNexa qualifies them while your office is closed — ready in your inbox first thing Monday morning.
==
Complete prospect profiles
Purchase type, budget, mortgage status, chain position, timeline, motivation — all in one structured SES alert. No preliminary triage call before your first conversation.
##
GDPR Article 6 compliant
Financial and property data processed under documented lawful basis. All data encrypted at rest in AWS DynamoDB in EU-West-2 London region.
@@
Real-time Google Sheets pipeline
Every prospect synced to your private sheet — filterable by buyer type, mortgage status, budget range, urgency, and submission date.
1X
One agency per postcode
Exclusive territory — your buyer and seller pipeline is exclusively yours. No shared enquiries, no competitor access to your local area.
Pricing · Estate Agents

Investment That Returns
on Your First Instruction.

A single completed sale generates £3,000–£8,000 in commission. FlowNexa pays for itself within your first converted enquiry at any tier. All tiers include unlimited lead capture — no per-lead charges.

Starter
Test the Pipeline
One-time setup: £1,000
£350
per month · no long-term contract
AWS LambdaAPI GatewayDynamoDBSESGoogle Sheets
  • Branded lead capture page on Amplify CDN
  • Industry-specific qualification form
  • Weighted Hot / Warm / Cold scoring engine
  • Instant SES transactional email alerts
  • Real-time Google Sheets API sync
  • DynamoDB persistent lead storage
  • GDPR Art.6 consent pipeline
  • Unlimited lead capture — no caps
Exclusive Local
Own Your Territory
One-time setup: £3,500
£1,000
per month · exclusive postcode lock
Full Stack AWSExclusive TerritoryAdvanced Scoring
  • Everything in Growth
  • Exclusive postcode territory — one practice only
  • Advanced multi-variable scoring logic
  • Lead quality filtering and deduplication
  • Weekly performance and conversion summary
  • Priority phone support — same-day response
  • Quarterly pipeline strategy review
  • First access to new features and verticals
All tiers include unlimited lead capture. Setup fee is non-refundable and covers architecture build, configuration, and deployment.
Monthly subscription cancellable on 30 days written notice. No long-term contracts.
Property Enquiry

Find Your Perfect
Property Today.

Takes 3 minutes.
No obligation.
An agent contacts
you directly.

Answer a few questions about your property search or sale and a qualified estate agent will review your enquiry and contact you directly.

This tool collects your property enquiry details and routes them to a qualified estate agent. It does not constitute a property valuation or purchasing commitment. Data processed under GDPR Article 6 in AWS EU-West-2 London.

◆ AWS EU-West-2 · GDPR Art.6 · ICO Compliant
◆ Built by MSc Cloud Computing Graduate
Step 1 of 5 · Buying or Selling
What Are You Looking to Do?
Step 2 of 5 · Financial Position
Your Financial Position
Step 3 of 5 · Timeline & Motivation
Your Moving Timeline
Step 4 of 5 · Property Preference
What Are You Looking For?
Step 5 of 5 · Contact Details
Your Contact Details
◆
Enquiry Received

A qualified estate agent will contact you .

! Your enquiry has been flagged as HIGH PRIORITY. The estate agent has been alerted immediately via the FlowNexa pipeline.

@ Lead record written to AWS DynamoDB — stored securely in EU-West-2.

◆ Your enquiry has been synced to the estate agent's private Google Sheet.

◆ For urgent matters: +447931677999

GDPR Art.6 · AWS EU-West-2 · ICO compliant

ℹ◆Important Notice: This tool does not constitute a property valuation, formal offer, or purchasing commitment. It is a lead qualification and routing system only. All property advice and valuations are provided by the estate agent directly. Data processed under GDPR Article 6 in AWS EU-West-2 London.